In this article, we would like to tell you about the Italian brand Paola Lenti.
But first, a brief overview of its co-owner. Paola Lenti was born in 1958 in Alexandria, where she spent her childhood and youth. After working for a long time as a graphic designer and trying herself as an image consultant, she decided to start her own business. Since 1994, for decades now, Paola has been doing what she loves most - creating furniture. She draws inspiration from nature, and the colors and textures in her collections are taken from the natural environment. Paola believes that luxury is not just about expensive items but about something that is hard-earned and, therefore, holds value.
The Paola Lenti brand began its journey in the famous furniture town of Italy, Meda. It was there that Paola and her sister set up their first workshop. Just a year later, in 1995, the first collection of carpets made from wool felt was released. The success of the initial collection allowed the sisters to continue their business, and in 2011, they launched a collection of wool and silk carpets called Area.
Since 1997, Paola Lenti, as the art director, has welcomed the talented architect Francesco Rota into the team. He is the idea generator, envisioning models and guiding his colleagues towards innovative approaches. In 2003, the company created the unique Aqua collection, which continues to influence the perception of outdoor furniture. Its development involved the use of Rope yarn, created with innovative technologies.
The Paola Lenti brand has received several prestigious awards, including the German Design Award 2016 and the Red Dot Award 2015, both presented in Germany. And we are confident that this list will continue to grow.
Today, Paola Lenti is associated with the cult of relaxation. The company produces furniture for both indoor and outdoor spaces. Thanks to the skillful use of the indoor/outdoor design concept (furniture that seamlessly integrates into both interior and exterior design), the brand enjoys high demand in Europe and America. The trend of seamlessly blending the terrace with the living room has become one of the most popular design choices.
Paola Lenti's outdoor furniture is not only aesthetically appealing but also technologically advanced. It is made from high-tech yarn that is resistant to UV rays and various weather conditions. The sofas and loungers produced by the company conform to the shape of the body, thanks to their filling of polystyrene beads.
The company continues to expand its presence in over 60 countries worldwide. The United States, Belgium, and Germany are among the brand's largest clients, and its annual turnover amounts to approximately 20 million euros.
